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Analysis of on-chain activities of South Korean users: Ethereum stable, Solana active, Base has great potential.
Analysis of On-Chain Activities of Korean Users in the Ethereum, Base, and Solana Ecosystems
In the first half of 2025, the activities of cryptocurrency users in South Korea expanded from centralized exchanges to the on-chain ecosystem, marking the maturation of the market and the diversification of user participation methods.
Main Findings
Overview of On-Chain User Activities in South Korea
Korean users are expanding from exchanges to on-chain activities, forming a multi-layered market structure. The IXO event in January 2025 further confirms this market shift, showing that the number of digital asset investors in Korea has exceeded 10 million.
User Feature Analysis
Event Time
Solana users remain active late at night, indicating that Korean users have a high adaptability to the global market.
Fund Distribution
User Activity Trends
dApp usage
Conclusion
Korean users exhibit the following characteristics:
Projects entering the South Korean market need to develop customized strategies that align with user characteristics, select the appropriate blockchain for target user segmentation, and provide a clear and sustainable incentive structure. South Korean users should be regarded as partners in the development of the ecosystem, rather than just simple users.