Enterprises and institutional investors accelerate their layout in Blockchain and encryption assets

In the first half of 2025, large enterprises and global asset management companies continued to expand their business layout and capital allocation in the Blockchain field. This trend is fully reflected in the latest "Cryptocurrency Asset Status Report".

The report shows that 60% of senior executives at large enterprises indicate that their companies are undertaking on-chain projects, with the average number of projects per company increasing from 5.8 last year to 9.7, a growth rate of 67%. Notably, nearly 20% of respondents now view Blockchain projects as a core element of future strategies, an increase of 47% compared to the previous year.

The application range of Blockchain technology is expanding from the financial and technology sectors to multiple industries such as retail, healthcare, automotive, and food. Companies are piloting in areas like payment systems, supply chain tracking, and identity verification. Executives see new revenue sources, with 38% believing that on-chain tools can bring incremental sales, and 37% are actively planning more deployment solutions.

The board's emphasis on Blockchain technology is matched by resource investment. Nearly half of the surveyed companies indicated that their capital expenditures on Blockchain increased in the past year. This trend is also reflected in transaction activities, as large companies announced a total of 46 different Web3 projects over the past three quarters, setting a new historical high despite the uncertainty in the macro environment.

Institutional investors keep in sync with companies by directly participating in the market. The ten largest spot Bitcoin ETFs have collectively attracted $50 billion in inflows, which is double the first-year inflow of the best-performing traditional ETFs. The Ethereum fund attracted $3.5 billion in its first quarter after listing, surpassing historical peers in both asset management size and the number of institutional holders.

Survey data shows that 83% of institutional investors plan to increase their cryptocurrency positions this year, with 59% intending to allocate more than 5% of their managed assets to this field. The trend of diversification is also expanding, with 73% of investors holding tokens other than Bitcoin and Ethereum, and 76% expecting to invest in tokenized real-world assets by 2026.

Asset management companies point out that product availability and liquidity depth are catalysts driving this trend. Bitcoin ETFs have formed a stable daily trading volume that can rival long-established stock funds, providing convenience for pension funds and insurance companies that need to conduct large-scale trades. At the same time, the growth of treasury-backed stablecoins and the $21 billion tokenized bond market provide more investment tools compliant with existing mandates for the fixed income sector.

The synchronized growth of enterprise blockchain deployment and portfolio configuration has formed a virtuous cycle: enterprise projects generate on-chain transaction volume and data, enhancing market transparency; institutional capital inflows deepen market liquidity and encourage suppliers to build compliant infrastructure.

Regulatory clarity is seen as the key to connecting these two trends. 90% of large enterprise executives and 60% of investors believe that clear federal regulations are the main driving force behind further commitment.

Currently, executives continue to budget for on-chain pilot projects, while asset management companies inject new funds into investment tools related to encryption assets, marking a coordinated advancement of operational implementation and balance sheet allocation. This bidirectional development trend indicates that the importance of Blockchain technology and encryption assets in corporate strategy and institutional investment will further increase.